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Word-of-mouth marketing
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#	Item
41	The ROAD TO INFLUENCE THE ROAD TO INFLUENCE Add to Reading List Source URL: www.marketwired.com Language: English - Date: 2013-10-30 10:31:26 Advertising Communication Mass media Influencer marketing Social influence Word of mouth Klout Media influence Marketing Social media Business
42	FEDERAL TRADE COMMISSION 16 CFR Part 255 Guides Concerning the Use of Endorsements and Testimonials in Advertising Add to Reading List Source URL: mlmlegal.com Language: English - Date: 2010-10-05 19:30:30 Internet marketing Testimonial Interactive advertising Word-of-mouth marketing Federal Trade Commission Consumer protection David Vladeck Business Marketing Advertising
43	WORD OF MOUTH MARKETING BEST PRACTICE ViChY LiftaCtiV Add to Reading List Source URL: www.gujmedia.de Language: German - Date: 2014-06-03 08:07:59
44	Die perfekten Markenbotschafter für Ihr Produkt! Word-of-Mouth Marketing mit den Medienmarken von G+J WOM Solutions \| Hamburg \| 2014 www.gujmedia.de Add to Reading List Source URL: www.gujmedia.de Language: German - Date: 2014-06-03 08:07:59
45	Dissertação Mestrado em Marketing Relacional FATORES DETERMINANTES DAS COMUNICAÇÕES WORD-OF-MOUTH DOS ALUNOS DAS ESCOLAS PROFISSIONAIS PORTUGUESAS Add to Reading List Source URL: iconline.ipleiria.pt Language: Portuguese - Date: 2013-01-15 04:18:09
46	Estimating the Effect of Word of Mouth on Churn and Cross-Buying in the Mobile Phone Market with Markov Logic Networks Torsten Dierkes and Martin Bichler* Department of Informatics, TU München, Germany Ramayya Krishnan Add to Reading List Source URL: dss.in.tum.de Language: English - Date: 2011-01-10 10:15:53 Business intelligence Marketing Statistical relational learning Data mining Predictive modelling Customer lifetime value Decision tree learning Churn rate Probabilistic logic Statistics Statistical models Machine learning
47	The Effects of Consumer Knowledge on Message Processing of Electronic Word of Mouth via Online Consumer Reviews Add to Reading List Source URL: is2.lse.ac.uk Language: English Decision theory Electronic commerce Online shopping Marketing research Consumer behaviour Review Expert Attitude Advertising Marketing Business Mind
48	The Impact of Electronic-Word-of-Mouth on Digital Microproducts: An Empirical Investigation of Amazon Shorts Add to Reading List Source URL: is2.lse.ac.uk Language: English - Date: 2007-05-15 09:34:14 Review websites Dot-com Strategic management Amazon.com Online shopping Sales Electronic Arts Business model Business Marketing Electronic commerce
49	Marketing Letters 12:3, 211±223, 2001 # 2001 Kluwer Academic Publishers. Manufactured in The Netherlands. Talk of the Network: A Complex Systems Look at the Underlying Process of Word-of-Mouth JACOB GOLDENBERG Add to Reading List Source URL: www.complexmarkets.com Language: English - Date: 2003-10-26 03:57:24 Social systems Community building Sociology Interpersonal ties Mark Granovetter Social network Emergence Cellular automaton Marketing research Science Knowledge Ethology
50	Influencing & measuring word of mouth on Twitter Add to Reading List Source URL: www.dannyoosterveer.nl Language: English - Date: 2011-10-15 11:23:52 World Wide Web Twitter Microblogging Viral marketing Advertising Word-of-mouth marketing Social networking service Twitter usage Influencer marketing Social media Marketing Technology